A proposal for O&H Danish BakeryBryan Kluge ↗

The opportunity / Business gifting

Bring the gift
and the list together.

Your gifting service already offers personal help. Customers prepare and proof a spreadsheet, choose their gifts and send the details to your team.

I’d connect those steps in a guided gifting page: choose the gift, check the recipient list and prepare a clear request for your team to review.

Website concept / O&H business giftsIndependent design by Bryan Kluge
Danish tradition. Wisconsin roots.Family baking since 1949
Proposed photography direction: an iced pecan Kringle on a cream platter, with burgundy cloth and pale blue linen

Gifts for clients, colleagues & good people

A very good
way to say
thank you.

Danish Kringle, baked in Racine. A little something to share with the people on your list.

Plan your gifts
Proposed photography · AI-generated
Four generations of family bakingPersonal gifting assistanceMade to share

From our bakery

Something good
for every table.

A familiar favorite or a pair to share. Start with a gift, then bring your list.

Pecan? Raspberry? Both?
O&H’s Pecan Kringle with pecans and two cut slices
The bakery favorite
From the recipe box / No. 220

Pecan
Kringle

Pecans, brown sugar and cinnamon in a flaky Danish pastry.

$24.99
1 Kringle · serves 12Product details ↗
O&H’s Raspberry Kringle
For the fruit lovers
From the recipe box / No. 270

Raspberry
Kringle

Sweet raspberry filling, tender pastry and a layer of icing.

$24.99
1 Kringle · serves 12Product details ↗
O&H’s Pecan and Raspberry Kringle Pair
One of each, please.
A pair to share / No. POP1

Pecan &
Raspberry Pair

One of each. A gift for the office, or a little more for home.

$49.99
2 Kringles · serves 24Product details ↗

Prices shown as of September 5, 2026. Shipping, fees and tax are additional. Check product details for ingredients and dietary information.

See all gift packages ↗

Business gifting, with a personal touch

A long list.
One place to start.

Choose a gift, gather the details and check the list. The gifting team takes it from there.

Interactive concept · no order is placed

First, the good part.

Choose the gift for your list, a requested ship date and a note to include.

Current gifting service ↗
Can I include our company’s card?

O&H’s current service accepts customer-supplied cards. Its team asks to receive inserts at least 10 days before the order ships. See the current insert guidelines ↗

Already working with the gifting team?

Keep in touch with your team directly at 262-504-4171. This concept is an additional way to prepare a request; personal help remains part of the experience.

The family albumHistoric O&H photograph of bakers rolling dough
From the O&H family archive

Racine, Wisconsin / Since 1949

A family recipe.
A wider table.

Four generations of the Olesen family have carried on O&H’s baking tradition. The same care that began in a Racine bakery goes into a gift sent across the country.

Meet the family

With love,
from Wisconsin.

The proposed work

A clearer request.
The same personal care.

A dedicated gifting experience that carries O&H’s character from the first product choice to the request your team receives.

01

The gifting page

Product selection, clear instructions and a heritage-inspired visual system built from the existing identity and family story.

02

The recipient list

A consistent template and an opportunity to catch missing details before a customer sends the list.

03

The team handoff

A readable order brief that brings the gift, list, message and requested timing together for your existing gifting service.

Where this could go next

A broader
brand refresh.

The visual direction shown here could extend to Kringle boxes, gift inserts and seasonal campaigns. A broader refresh could refine the logo and identity while retaining the character customers recognize.

I work across brand identity, packaging, websites and campaign design, and can develop these together as part of a larger project.

Sources & concept credits

The current gifting process, prices and family history were reviewed on September 5, 2026.

Independent proposal by Bryan Kluge. The hero photograph and small bakery illustration are AI-generated concept studies. The logo is an AI-generated redraw refined by Bryan Kluge. Product photographs and the historic bakery photograph are from O&H’s website, used here to illustrate this proposal.

The recipient examples are fictional. This review file does not submit orders or process payments.

Bryan Kluge

Independent Creative Director · Wisconsin-born, NYC-based

Experience includes The New York Times, The Athletic, Amazon and Wondery.

View my work ↗